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Luxury Dimension
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David Brown Automotive; New British Sports Car Brand

by Paul Hadley March 8, 2026
written by Paul Hadley March 8, 2026

It’s not very often when you get an all-new, British luxury motoring brand launch. But in April 2020, promising to refresh the classic British sports car, we will see this happen.

David Brown Automotive

Successful British businessman and car enthusiast, David Brown, has created a brand in his own name – David Brown Automotive – to deliver his vision for a new take on the British sports car.

David has taken his pick of the best to build the new car. An experienced design team is led by Alan Mobberley, who was Chief Designer at Land Rover for 19 years, until 2005, while automotive engineering experts, Envisage Group, have developed the car for production.

David has not settled for an update of any existing model. He has commissioned a completely original exterior and interior design, sourced bespoke British suppliers for interior trim and materials, and the car has been thoroughly engineered for low-volume production, combining the latest manufacturing techniques with traditional craftsmanship.

I wanted all the impact and style of a classic sports car, but with modern capabilities and conveniences. This is what I want in a car, but it’s not something anyone really offers. So, I’ve created it myself. ~ David

The result – code named “Project Judi” – will be revealed in April 2014, and will be made available for sale in strictly limited numbers. It will combine a classically-inspired exterior design, with the latest in performance, dynamics, technology, comfort, and refinement.

I thought that if I’m looking for this, others might be too, ~ David

More details on the new car, including its name, will be announced as soon as we know more.

British Sports Car BrandDavid Brown
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Paul Hadley

The Driving Dude is a seasoned automotive expert who has been behind the wheel for over a decade. He has a passion for all things car-related and a wealth of knowledge about the latest models and their specifications. As the go-to source for anyone looking for the most accurate and up-to-date information on vehicle dimensions, The Driving Dude is dedicated to bringing his readers the best in automotive news and analysis. With a keen eye for detail and a no-nonsense approach to his writing, The Driving Dude is the ultimate authority on all things automotive. Whether you're a car enthusiast or just someone in the market for a new vehicle, be sure to check out his latest posts for all the latest and greatest in the world of cars.

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